What is a RACI? And why do you need one?

If you’ve ever worked on a team project and found yourself utterly confused by who should do what, a RACI chart might help. RACI stands for “responsible, accountable, consulted and informed”. Some project managers refer to it as a responsibility assignment matrix, but it’s useful no matter what you call it.

You might be fatigued by business acronyms, but a RACI is worth considering. It clarifies roles in a project, especially roles involving communication and decision making. It’s a standard component of project management. And it’s easy to create.

From my experience, it’s appropriate to use a RACI in four situations:

  1. When existing teams are asked to work together in new ways, such as virtually
  2. When new teams are formed to work on a new project
  3. When individuals join a project and need to understand how they’re expected to contribute
  4. When you need to clarify decision-making authority

Clarifying roles – and the boundaries of those roles – matters in professional firms, where multiple individuals have authority to make decisions or direct work.

Let’s test a RACI matrix, using a simple example.

Suzi is responsible for marketing in a small firm. One of the employment lawyers, Sheila, wants her create a list of contacts to invite to a new clients-only webinar she wants to present in six months. The webinar will feature an expert panel, comprised of firm clients.

Task: Create a draft list of clients to invite to the webinar. (Note that this is just one task among many in in the project).

Responsible: Suzi
The responsible person completes the task. A task always produces an outcome, i.e. the list.

Accountable: Sheila
The accountable person approves the work the responsible person does. S/he has authority to accept it or request revision. While multiple people might be responsible, consulted or informed for each task, only one person should be accountable. Clarify who this person is at the outset to avoid conflicts and/or delays later on. In a small team, one person might be both responsible and accountable.

Consulted: Sheila’s co-presenters and practice group
The opinions of this group count, but don’t rule. They might provide information to be considered, such as whom to invite or delete from the list. That said, decisions can be made and work can progress without their input. Remember this when you’ve asked for the opinion of people in this group, but haven’t heard back from them (if you can, make this clear at the outset of the project).

Informed: Other firm members
People in this category want to be kept up to date. They also want to know if the task will affect their ongoing work. For example, if a lot of practice group members will be expected to organize or attend the seminar while they’re needed to work on a major client matter.

Most teams use a simple excel spreadsheet to create a RACI. Some use software, but data entry can often take on a life of its own and distract people from the work itself. Your goal is to get something done, not to complete forms.

RACIs aren’t a substitute for the essential components of a major project – engagement letters or project charters, statements of work, work breakdown structures, risk registers, etc. Rather, they complement them.

During the pandemic, the shift to remote work has required professionals to be more organized than ever at a time when they’re busier than ever. A RACI is one way to mitigate risks to project quality, schedules and budgets. It also avoids confusion, which reduces stress while people are dealing with so much else at home and in the office.

Further resources:

To Hold Someone Accountable, First Define What Accountable Means, from Harvard Business Review.

It’s Your Decision, from Deloitte.

Change Manager Certification Helping clients create individual and organizational change

Professional firms constantly face changes in the business environment. Both the pace and complexity of these changes are increasing, which requires organizations to have a structured approach. This not only assures clients, employees and partners of your commitment to excellence; it also reduces risk through careful planning. In the end, it costs less, too.

In May 2018, Bellwether Strategies principal consultant Natasha Chetty completed the Prosci (pronounced “pro-sigh”) change management certification program in Banff, Alberta.

Change management is often described as “the people side” of project management.

Benefits for Bellwether Strategies clients include:

  • A structured approach to facilitate change initiatives of any size, from  a simple work process change to enterprise technology updates.
  • Customizable tools and resources based on credible research
  • Integration with project management capabilities within client firms
  • Training opportunities for firm managers

The certification complements Natasha’s background in strategic planning, communications and legal project management skills training.  She looks forward to working with clients on organizational change initiatives, individual development and other projects that demand a thoughtful approach to transition and, ultimately, continued success.

A Simple Formula for Change Turn good ideas into good strategies

Q. How do you get a lawyer to change?

A. Hire a different one.

The executive who told me this joke thought it was hilarious. I cringed. I knew she wasn’t alone in her opinion about the perceived pace of change amongst professionals.

Whether your firm sets out to implement new software, improve client satisfaction or change another aspect of operations, you will need to plan the initiative well in advance.

One classic organizational development theory suggests a simple formula for success:

 

Let’s break it down.

D = Desire for change.The pain of not changing must be greater than the pain of changing. You need to be willing to search for alternatives to the current situation. E.g. when a client threatens to move because your bills always require adjustments or clarification.

Caution: others might not see the need for change as clearly as you do. Be patient and build trust.

V = Vision of a preferred future. What do you want to achieve together? How is it better? E.g. improve quality assurance and, therefore, client loyalty.

Caution: forcing people to adopt changes rarely works. Involve firm members in creating a shared vision instead.

F = First steps. Ask people to describe the reality of their experience. What processes do they currently follow? What works/doesn’t work well? Encourage firm members to self-identify potential improvements and make the tentative first steps together. E.g. create a pilot project team that comprises lawyers, finance staff and clients.

Caution: people get frustrated when they want change and are able to articulate it, but can’t see a path out of the current situation. Keep communicating.

Desire, vision and first steps must be greater than:

R = Resistance. Firms don’t resist change; people do. Gauge the nature and degree of potential resistance through two-way communication. E.g. Supplier and client relationships might need to be renegotiated or accounting staff roles might require adjustment.

Caution: without metrics, you won’t be able to identify ongoing resistance or trouble spots. Show people how far they’ve already progressed.

If D x V x F > R, then your firm will achieve Change.

A final takeaway: This formula can be applied to almost any change initiative, at any stage. It works best when shared with a team to determine if a transition is on track or whether interventions such as further communications, investments or training are necessary.

 

 

 

 

 

 

 

 

 

 

 

Highlights from the 2016 LMA P3 Conference

The Legal Marketing Association recently hosted its annual conference on project management, process improvement and pricing (P3) in Chicago. Billed as a forum where innovative practice management approaches are shared, the event continues to showcase progressive ideas and practical experiences from firms transforming how they do business.

It’s wise to take any presentation of best practices with a proverbial grain of salt; no firm wants to reveal its daily struggles. But you also have to give credit to those who proactively invest in new ideas and risk failure. That’s something we don’t see enough of in law.

Here are some of the ideas heard at this year’s P3 conference.

The Chicken or the Egg?

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5 Ways to Make a Fast Decision

Time and money almost always need to be balanced with quality in professional work. When you’re faced with increasing project pressures, the ability to make good decisions quickly becomes especially important.

Decisiveness requires the type of confidence that comes from taking action, rather than accumulating theoretical knowledge. You might not make the best choice. You might even offend. But you’ll move things forward.

  1. Seek disconfirmation of assumptions. Ask “Is this wrong?” instead of “Am I right?”. And get the opinion of someone with relevant experience.
  2. If you’re working in a team, understand your role and the decisions you are expected to make.
  3. Speak up in team meetings. Verbalizing the rationale behind your decision is a quick way to test its plausibility. Staying quiet can lead to delays or cumbersome approval communications.
  4. Challenge yourself to beat constraints by making decisions that will help meet milestones early or within the budget.
  5. Believe in yourself. If you make a mistake, you have a choice to learn from it or dwell on it. Learning leads to agility. Dwelling leads to fragility. Your confidence will grow as you apply your experience to future decisions.

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Delegating to Part-Time Employees: Special Considerations

Professional firms increasingly rely on part-time and temporary personnel to complete administrative tasks. While this is a cost-effective way to manage business, it can inadvertently create complications in working relationships.

Unique challenges of delegating to part-time administrative staff

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Delegation Communication: 4 Questions to Ask Before Assigning Work

If you’ve worked in an organization long enough, you’ve probably been assigned work in a way that left you confused (if not annoyed). When it’s time to delegate your own work it’s tempting to assume that the style you’ve become used to is effective.

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Good Intentions

By March, those of us with personal practice development goals know what we need to accomplish by year-end (usually). We also know how easily the best of intentions can be set aside during daily work.

There are as many excuses to stop working towards long-term goals as there are distractions. Busy-work makes us feel productive. As Leigh Buchanan points out in a recent article in Inc. magazine, it’s also a trap.

Proven techniques help the dispirited stay on track. Why not try a few?

Prioritize

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Set Up Your Virtual Team for Success: Expert Advice

In a recent survey of 1,700 knowledge workers, 79% of respondents indicated that they always or frequently work in dispersed teams across offices and locations. The trend is echoed in professional firms of all sizes, as business operations are reconfigured for greater efficiency and individuals seek flexible work arrangements.

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Simple Questions for Complex Situations

How many professionals consistently use a checklist of questions to ask clients at the beginning of a client matter? Many customize checklists published by regulators for a particular practice area, client service style or matter management process. The focus is often on quality assurance, risk mitigation and scope of work. Is there a way to include the human element too? Read more