How well do most law firms understand and address reputational risks? Last week, I referenced the extreme example of Dewey & LeBoeuf, a bankrupt global firm that ignored reputational risk to the point where it now serves as the profession’s poster child for what-not-to-do.
This week, I’ll be more constructive. Read more →
A law firm’s reputation sets the stage for attracting, developing and keeping talented professionals. On October 3, 2013, Bellwether Strategies principal consultant Natasha Chetty will present a seminar to the Vancouver Professional Development Network on how to build and leverage a firm’s reputation for recruitment success. Read more →
A young accountant recently asked how she should prioritize her limited marketing time: should she meet more potential clients at lunches, cocktail parties and golf tournaments, or should she build a reputation among existing clients for her niche services and expertise?
I advised her to do the latter. Here’s why: Read more →
As Warren Buffet said, “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” Professionals must constantly balance the need to capitalize on their reputation with public expectations of responsibility. Here are some observations on how to get it right. Read more →
Natasha Chetty, Principal Consultant at Bellwether Strategies led a standing-room-only seminar on “Reputation Management for the Modern Practice” at the Pacific Dental Conference in Vancouver. She discussed how dental professionals can build their professional reputations and how to respond when reputation is threatened. Read more →